TIMOTHY JOHNSON

Client: Almond Board of California 

Campaign: CHARGE YOUR DAY WITH ALMONDS, My Beauty Secret, Seoul Fashion Week

Year: 2014 - 2017

Region: South Korea 

Agency: Edelman Korea

Role: Supervisor and Content Developer

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The Almond Board of California represents all almond producers, manufacturers and global supply chains for California-grown almonds. 

 

The objective was to support California-based almond products exported to Korea through digital, ATL, influencer partnerships, and offline experiential events to make almonds the number one preferred nut in South Korea. 

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