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DSM Nutrition

DSM Quali-C
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Client: DSM
Campaign: Quali-C
Year: 2016
Region: South Korea
Agency: Edelman Korea
Role: Digital Campaign Manager
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DSM is the leading manufacturer of high-quality vitamin C, and has partnered with several large supplement brands in Korea, leveraging their Quali-C brand vitamin C.
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During 2016, we executed several 360-degree campaigns to drive purchase among Korean consumers, educating on the benefits of vitamin C, as well as the differences in quality.
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